Established in 1973, Pinar has positioned itself as a leading brand in the food industry. It offers products for the consumers who are constantly looking for the highest quality. Over the years, it has produced an extensive range of products to meet growing consumer demand in the dairy, meat and soft drink sectors.  The company closely follows global trends in line with its spectrum of products to maintain its leading market position. Pinar has always emphasized on its three elements of health, taste and innovation. In Turkey, Pinar is especially well-known for its innovation in introducing new products to the market.

Yaşar Holding Food and Beverage Group as the parent company operates with over five thousand employees. It incorporates Pinar Dairy, Pinar Meat, Yaşar Birleşik Pazarlama (YBP) , Çamlı Feed Animal Husbandry Co, Pinar Beverages and Pinar Foods gmbH.

The company, like all other successful companies has realized the competitive market of today and tried to establish a strong brand and offer its customers their preferred product choice, generate sustainable profits and open up to international markets. It also has been the first brand in Turkey to focus on the health benefits associated with milk and dairy products.

The development of  first healthy long-life milk, the first ready-to-serve mayonnaise, the first cream cheese, the first frozen meat products, the first packaged turkey products and the first non-returnable bottled drinking beverages are some of Pinar’s achievements.

Considering three important elements of health, taste and innovation, Pinar has made an image and is very careful to ensure that all items of its wide range of products conform to the image.

For more information about Pinar visit: eng.pinar.com.tr.